Era Style Loft x The Face Institute

We recently sat down with Sharmi Jaggi to chat all things fashion & beauty. The reason for this collaboration was to combine the thoughts behind investing in your wardrobe and beauty regime along with taking time out of our busy schedules for self-care and self-reflection to really exude your true self. 

As we unfold the first of a three part video series we did with The Face Institute we hope to better explain our thoughts behind why we feel its important to invest in ourselves.  

First, we chat about fashion versus style.  An obvious answer is presented as we explain that fashion is what we buy and style is how we define ourselves through what we are wearing.  Ever since we opened era we have always focused on buying quality pieces and moving them effortlessly throughout all the different roles we hold as women.  Whether its a silk blouse worn to work or to dinner or a pair of leather pants we enjoy finding multiple uses for our pieces that hold a timeless and modern appeal

We have recently gone back to our roots of blazers, silk tops, trousers and classic denim (with an updated twist). As we mature through our wardrobes we hope to expose you to new ideas and thoughts on your own personal wardrobe. Investing in quality pieces will help you to create a closet you feel good about and wardrobe that expresses your own personal style. 




Shop our looks online now


xx

photo & video cred: t-squared

The Summer Palette ft. Equipment prints

Equipment is known for their amazing prints and easy to wear styles.  This summer is no exception! From easy to wear dresses to the perfect going out top Equipment has nailed their styles as always the fit.  

The Britten Maxi is a favourite with the easy to wear style that can also double as a kimono style jacket this stunning piece can easily take you from day-to-night effortlessly. 



Just the details ft. The Paris Tote by Anine Bing


The Aubrey Dress is a best-selling style highlighted in a palm print for tropical vibes. Pair it with the Rebecca Minkoff Leo clutch and your favourite heels for another day-to-night option. 



The Mirelle Dress is a must have style from Equipment paired with the classic Furla Club crossbody.  This classic tried and true style is super easy, versatile and perfect for summer. Transition to fall effortlessly by pairing back to your favourite skinnies or wear it open with shorts and tank for a more relaxed vibe.  The options are endless and this versatile piece has you covered! 


The Lucina Top is highlighted in the favourite palm print for an easy night on the town look! Pair it back to light denim and your favourite heels for a chic, on-trend look.  Paired back to the Furla pouch - perfect for your evening essentials. 



Shop all new Equipment arrivals online now

Happy Shopping 
xo 



about us

Era Style Loft is an upmarket women's boutique located in the heart of downtown Saskatoon, Saskatchewan in the historic Birk's Building on 21st Street. With its convenient location and modern design, the women of Saskatoon finally have a luxurious place to shop. Now, era has expanded to offer that same in-store experience, online. Era offers everything from clothing and shoes, to handbags and accessories.

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